Wow, what a fun billboard! Leo Burnett Chicago created this huge egg billboard for McDonald's, it only opens up between 6am and 10.30am, the time that eggs are on the menu at McDonalds.

John Montgomery (Executive Creative Director) Brian Shembeda (Creative Director/ art director) Avery Gross (Creative Director/ writer) Nathan Zuercher (Art Director) Adam Rubin (Copywriter) Laurie Gustafson (Producer) Denis Giroux (Producer) Props: Prop Art Studio