A new mini ad running in Switzerland from Lowe, Zurich.

Advertised brand: MINI Cooper S
Advert title: Soapbox car
Headline and copy text (in English): Soapbox car fun with 175 hp.

Advertising Agency (Name, City, Country): Lowe, Zurich, Switzerland
Agency website: http://www.lowe.ch
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photographer: Sandro Diener
Digital Retoucheing: Linus Schneider

Published/Released/Aired (Month, Year): July 2008

Commercials: 
Country: 

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.