Montreal Gazette says ELVIS LIVES! Or, how to use a tri-action billboard for full effect

Seriously cute way of using a tri-action billboards changing ways done here by ad Agency Bleublancrouge, Montreal, Canada.

Advertising Agency: Bleublancrouge, Montreal, Canada
Creative Director: Gaetan Namouric
Art Director: Jean-François Leblanc
Copywriters: Sebastien Maheux, Gaetan Namouric

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Anonymous Adgrunt's picture
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Wendall's picture

But what does it have to do with newspapers?

AnonymousCoward's picture

Promotes dyslexic reading?