This press campaign created by Leo Burnett Lisbon promotes Skins, a controversial teenage show that follows a group of young teenagers throughout their troubled daylife – sex, drugs and alcohol are just a few of the explosive ingredients shown on this tv show.

The concept of the show is “Parents can’t forbid things they don’t know exist. SKINS – Don’t let them know about this show”.

TITLE: MTV - Octabong AGENCY: Leo Burnett Lisbon CLIENT/PRODUCT: MTV - Skins EXECUTIVE CREATIVE DIRECTOR: Chacho Puebla ART DIRECTOR: Luciana Cani COPYWRITER: Pedro Ribeiro ILLUSTRATOR: Bruna Guerreiro CREATIVE ADVISOR: Tura
Commercials: 

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