This made me laugh. How irrelevant is UFO's to shoe polish? Oh, so very. But it does tell me what I need to know - this polish gives you really shiny shoes. Which could be useful if there's a UFO-attack. ;) Euro RSCG Buenos Aires did this print ad.

Link to larger print ad

Update! There's a TV commercial to go with this here:
Nugget Bright & Shiny - Since 1942 - (2008) :40 (Argentina)

Kudos: Gustavo Reyes, Executive Creative Director Maxi Sánchez, Creative Director Mariano Duhalde, Creative Director Pedro Pappalardo, Creative Director Ivan Zimmermann, Art Director Rodrigo Raices, Copywriter