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Osram Light Bulbs - Bus Stop - posters, South Africa

by: Dabitch, Aug 20 2008 - 12:40am
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By Dabitch on August 20, 2008 - 00:40

Osram's energy saving lightbulbs and Saatchi & Saatchi Cape Town use the lights in busposters to bring home their point.
Nobody at bus stop, no lights are on.

Ad agency: Saatchi & Saatchi Cape Town
Anton Crone (Creative Director)
Gareth Cohen (Art Director)
Rolf Fitschen (Copywriter)

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Dabitch

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Creative Director turned CTO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen, Los Angeles and Stockholm.
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