We can't have Sloggi owning the arket of gigantic nearly nude womens asses on billboards now can we? No, Palmers: Crazy for Passion wants you to be really intimidated by the giant leggy billboard they've pt up. Observe, the first image is the billboard, the second is the billboard in situ. Crazy leggy.

Palmers' Communications Team: Thomas Weber, CEO Anna Georgiades, PR & Communications Sonja Ortner, Marketing Director Agency: BETC Luxe/Paris Claus Lindorff, Managing Director Katherine Chareonying, Account Supervisor Josepha Waem, Creative Director Amelie Marcie, Assistant Art Director Ingrid Janowski, Art buyer Photographer: Bruno Dayan Models: Crazy Horse dancers

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.