Panado - Little Headaches - print, South Africa

The only reason I had a headache when I was a child was because Tylenol for kids tasted like strawberries. (spot the gender stereotypes!)

Agency: Draftfcb Johannesburg

Michael Lewis (Photographer)
Rob McLennan (Executive Creative Director)
Adam Wittert (Creative Director)
Olivia Tesson/Lawrence Katz (Art Director)
Lawrence Katz/Olivia Tesson (Copywriter)

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