Radiator "All the rubber you'll need" / Sex on surfboards

dabitch's picture
Posted by dabitch on 1. March 2007 - 23:43

Are we promoting unsafe sex or wet suits? Wet suits! Or, sex sells part onehundredumpteen.

Photographer Jimmy Fok shot the saucy little scenarios on surfboards for ad agency The Furnace in Sydney. Art Director was Paris Giannakis and copywriter Andrew Allsop.

Client: Radiator
Agency: The Furnace, Sydney
Creative Director: Rob Martin Murphy
Copywriter: Andrew Allsop
Art Director: Paris Giannakis
Photographer: Jimmy Fok

Your rating: None Average: 3.4 (21 votes)
Submitted by malkie66 on 2. March 2007 - 17:00.
malkie66's picture

Fok me! They're great photos aren't they? With a cheesy Forties look to them. Um...what was the product again?

Submitted by areia on 3. March 2007 - 11:42.
areia's picture

The best thing about this campaign is the photgraphers name.

Submitted by Robblink on 3. March 2007 - 20:42.
Robblink's picture

A brilliant way to sell the wet suit....in the nude!

Submitted by DUCKMANDUCK (not verified) on 20. November 2012 - 18:16.
DUCKMANDUCK's picture

Why are they wearing wigs?

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