The company that created this animated visual feast is aptly named "Illusion", and I love how in China, the idea of air travel for humans is still a pampered angelic heaven, while the poor bags have to endure hell. Flying in to New York I must have been mistaken for luggage. Yes, it was hell, thanks for asking.

Advertising Agency: JWT, Shanghai , China Executive Creative Directors: Yang Yeo, Elvis Chau Creative Directors: Hattie Cheng, Rojana Chuasakul Art Directors: Hattie Cheng, Rojana Chuasakul, Haoxi Lv, Danny Li, Surachai Puthikulangkura Copywriter: Marc Wong Account Supervisors: Sophia Ng, Lily Zheng Producers: Anotai Panmongkol, Somsak Pairew Illustrators: Surachai Puthikulangkura, Supachai U-Rairat Production House: illusion Animator: illusion Print Pruduction: Joseph Yu, Lulu Zhang, Isaac Xu

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.