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Smart - Slim poster - print, Switzerland

Dabitch's picture
Submitted by Dabitch on 24. August 2008 - 14:50


Jung von Matt, Zurich, show off the Smart cars biggest asset (hehe). The wee thing can park pretty much anywhere.
Copywriter, Sergio Penzo and Art Director Hisham Kharma are the team responsible for this billboard-squeeze. Neat that they got it in between two of the biggest car brands today as well.

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Same exact idea as in this old ad from Saatchi, Denmark. (by Thomas Thorstholm & Simon Woller)

simonwollersaatchi.jpg
Neaner's picture
Submitted by Neaner on 1. September 2008 - 14:05.