WhybinTBWATequila, Auckland made this 'Turin Shroud' style poster to fan the flames of the Rugby world cup fever in New Zealand, for St Matthew in the City, a conveniently located progressive Anglican church nearby all the sports bars in the city......

Because yes, in 1987 the Rugby world cup was not only hosted by New Zealand, but also won by New Zealand.

Ad Agency: WhybinTBWATequila, Auckland
Executive Creative Director: Andy Blood
Copywriter: Ryan Price
Art Director : Frank Turner
Post production : Michelle Hong
Account manager : Ross McWhirter


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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.