Leagas Delaney London created this billboard for Stop The traffik, which shows humans in barcode form.

Here's the massive billboard in action.

The poster was illustrated by Philip Nicholson at Legas the Creative Director is Rob Burleigh while Matt Moreland was copy and Chris Clarke art.

Leagas Delaney London

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.