Creatives, this is your assignment - play with your food. Why? Because high speed photography looks teh ossom. Just ask Alka-Seltzer. You have learned that lesson well, Ogilvy Johannesburg.

Larger files here:
Bouillabaise
Tomato
Pasta

Kudos to the team;
Michael Lewis : Photographer
Jonathan Beggs : Creative Director
Mike Martin : Art Director
Alison Hingle : Copywriter
Retoucher: Rob Frew

Commercials: 
Country: 

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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm after growing up in Kiruna, Raleigh and Jiddah.