Matthias Dubois at Duval Guillaume shows off this Tabasco Bus that won a national competition for "most original bus design" down in Belgium. They've simply turned a regular public transport bus into a firetruck.


"After all, Tabasco is so hot that you need a fire truck to cool down your mouth after you’ve eaten some."

Agency: Duval Guillaume Brand: Tobasco

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

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