TEMA is a laundry detergent that has cotton extract. So it's not only a detergent that is easy on your whites, it is also soothing to your skin. This might be our first ad campaign from Bulgaria. Dobre doshli!

Client: TEMA Advertising Agency: Publicis Sofia Creative Director: Raffaele Cesaro Art Director: Milena Ivanova Copywriter: Irena Parvanova Photographer: Encho Naydenov

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kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.