Tesco Lotus' idea is "always fresh" so BBDO Bangkok created these stickers to go on glass tanks in front of restaurants showing live fish, with the copy reading "as fresh from Tesco Lotus" in a sticker that looks like the Tesco price tag.

CD & AD: Suthisak Sucharittanonta, CD & CW: Subun Khow, CW: Kongpope Siriwattanagarn, CW: Supparat Thepparat
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about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (3)

  • alex's picture
    alex

    Bah. Turtle-killers.

    Feb 08, 2008
  • Dabitch's picture
    Dabitch

    nooooOooooo! Not the kyoot widdle toyrtles!

    Feb 08, 2008
  • alex's picture
    alex

    If you don't know, you don't want to, believe me. It ain't pretty.

    Feb 08, 2008

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