about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.

Comments (4)

  • alex's picture

    You know, just for once I'd like to see an anti-smoking campaign that doesn't tell us how dead we're gong to be. Aversion tactics don't work for everyone, you know!

    Feb 13, 2008
  • Wendall's picture

    If I had a tobacco company, I'd put the little dotty lines around the whole ad. Of course, I'd probably be sued & given the evil eye by the media...

    Feb 14, 2008
  • Dabitch's picture

    Hehehe, but you'd get fans here in Adland for clever retort though.

    Feb 14, 2008

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