Colenso BBDO, Auckland filled water coolers with "blood", placed them in gyms, offices and other public places and promptly grossed everyone out. Oh yeah, it's supposed to promote The Vampire diaries, but could work just as well for True Blood, Dexter or Kotex. Ha ha. ;)

Spring Water NZ helped make this possible, and ever keen on doing crazy-stuff client TV2 of course.

Client: TV2 Agency: Colenso BBDO, Auckland Nick Worthington (Executive Creative Director) Levi Slavin (Creative Director) Sarah Longworth (Art Director & Copywriter) Rob Linkhorn (Producer) Kevin Hyde (Retoucher) Account Service - Celeste Pulman and Sarah Devonport

about the author

Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.