Saatchi & Saatchi in promotes the TVNZ premiere of cult thriller, American Psycho by showing a photograph of "a real American Psycho".

Ad Agency : Saatchi & Saatchi New Zealand Mike O'Sullivan, Executive Creative Director Tim Howman, Art Director Bex Radford, Copywriter Group Account Director: Sonya Berrigan

Comments (2)

  • adlib's picture
    adlib

    While I get the funny, I think this is a pretty crap idea.

    Mar 14, 2008
  • Dabitch's picture
    Dabitch

    Still, I knew when I posted it that it would be pretty well hit (and linked.) I was right. So, people find it pretty funny I guess.

    Would have worked just as well with a picture of Britney.

    Mar 15, 2008

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.