A spoonful of sugar helps the medicine go down.. Or in this case a ginormous candy. Yum! Delicious Gets The Good In, Vital.

Agency: Draftfcb Cape Town Client: Vital Health Executive Creative Director: Mike Barnwell Creative Directors: Aaron Harris, Doug Larter Art Director: Brendon Barnard Copywriters: Ian Metcalfe, Chris de Villiers Illustrators: Christiaan Venter, Ryan de Carte, Brendon Barnard