A campaign broke in the UK at the end of April featuring Charlotte Church with Gary Lineker for Walkers Sensations Crisps (click link to see the spot). Created by Abbott Mead Vickers BBDO and directed by Paul Weiland, it is intended to be reminiscent of the glamorous Hollywood days of yesteryear. Following with that theme, the newspaper advert in the campaign for the Lime and Thai Spice flavoured crisps is designed to look like a movie poster from the 1940s or 1950s.