It all began one day when grandpa wanted to show his granddaughter something about layering clothes to create a look, he put some on and before he knew it, the young women running the store made him their main muse. See Yuekou for the full picture of grandpa.

According to an interview with Ms. Lv, it all started when one day her grandpa Liu came to help with unpacking: “He picked up one piece and tried to give some advice on how to mix and match. We thought it was fun so we started shooting.”

From offbeatchina>

Like netizen 东皇薄荷 commented: “He almost feels like Karl Lagerfeld!”

A cross-dressing Karl Lagerfeld. And why not? He's got legs, and knows how to use them.

Client: Yuekou
Commercials: 
Country: 

Comments (2)

  • kidsleepy's picture
    kidsleepy

    when i see "teen girls clothing store," and "72 year old man," I can think of a few reasons why this isn't as inspiring and cool as some people think.

    Nov 19, 2012
  • DUCKMANDUCK's picture
    DUCKMANDUCK (not verified)

    Teenage girls want to look like skinny old men?

    Nov 20, 2012

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Dabitch Creative Director, CEO, hell-raising sweetheart and editor of Adland. Globetrotting Swede who has lived and worked in New York, London, San Francisco, Amsterdam, Copenhagen and Stockholm.