Radio advertisement

Last Thursday, 17th Sept, saw victory for Candle at the Radio Advertising Awards with their music and sound design commercial for London Zoo.

The making of the commercial (shortly available as a "making of" DVD) shows how difficult it was to produce. ZSL London Zoo was closed to the public for the day as all the groups of animals were meticulously rehearsed to sing their parts in The Animals Went In Two By Two. Charlie conducted while Ben prompted them with their lines & made sure that all the recording levels were correct - a tricky task with so many creatures of different size and volume.

Sadly, some animals were unable to make the final mix as they had been eaten by other members of the choir. I think you'll agree that their sacrifice has not been in vain.

Radio advertisement

ChicagoNow is a network of more than 70 blogs on a wide range of topics that reflect Chicagoans’ passions – from politics and sports to fashion and sex. Bloggers include former White Sox pitcher Jack McDowell, Miss Illinois 2009 Ashley Bond, auctioneer Leslie Hindman, socialite Candance Jordan and more. The site offers a unique platform for Chicagoans to weigh in on the city’s hot topics. These three radio spots are part of a larger campaign.

Radio advertisement

This is the soundtrack for Ray-Ban - Never Hide (filmed at SXSW )

Earlier this year Ray-Ban had a "Never Hide" booth at the 2009 SXSW Music Festival in Austin, TX, where close to a thousand people were able to get in the booth and record 20 seconds of whatever they wanted. We then took the 800+ video clips and gave them to SqueakE Clean (the hot DJ duo otherwise knows as N.A.S.A who just released their first CD a few months ago with Kanye).

Radio advertisement

*cannes radio shortlist 2009

Advertised brand: TEFAL BY NEWPAN
Advert title(s): HEATS UP IN 3 SECONDS
Advertising Agency: BAUMANN BER RIVNAY SAATCHI & SAATCHI Ramat Gan, ISRAEL
Chief Creative Officer : Yoram Levi
Creative Director: Ben Sever / Ad Noy
Scriptwriter: Amrel Shoshani / Rani Tzalach / ben sever
Other additional credits:
Account Supervisor: Shlomit Kloger

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