adrants

 
 

Dove #SpeakBeautiful is the ugliest form of patronising femvertising

I recently read an article that talked about how feminists should embrace the fact that brands are co-opting it in order to, well, sell stuff.

And broadly I agreed.

I’m a feminist and I also work in advertising, so it’s probably unsurprising that I’d be open to brands getting feminism onto more people’s radars, and hopefully recruiting a few more feminists, for the trade off of letting them sell some stuff in return.

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Gawker (et al) Are Not Your Friends

When was the last time Gawker media did anything nice for you?

People tend to talk to gossip news media companies on the internet like they might have lost their virginity to them. They very well may have—an empty surf session around Jezebel while lying on the mattress or in the parking lot reading tweets from Gawker —but it's a one-way relationship. Your sister's face has never appeared on a Gawker website - unless she had her private iCloud nude images hacked - but Valleywag and Buzzfeed and motherfucking The Verge show up in the same streams as your loved ones.

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Gawker issues defense of trolling Coke, misses irony

In case you didn't hear, Gawker trapped Coca-Cola into tweeting phrases from Mein Kampf. to culture jam Coke's #makeithappy campaign. Because god forbid Twitter show any signs of happiness at this point. When outrage ensued over this dick move, Gawker doubled down on the dickishness with this amazingly tone-deaf defense.

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Advertisers premature release of super bowl commercials leave viewers unsatisfied

Sadly, what has gotten more common over the years has now reached epic proportions. Super Bowl ads from marketers including Carl's Jr, Lexus, and Toyota have already been released or previewed, and the super bowl surprise will already feel like a rerun before it even began.

To all people releasing early, you should know, that this is not the way to build hype. To all those who have been told to embargo, and still tell, that is not the way you keep friends.

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Can #Gamergate be rebranded? Should it be? Interview with Nick Robalik

It's difficult to keep up with gamergate, but the David Pakman show works hard at it. Pakman has interviewed John Bain (pro Gamergate), who says he was offered free swag for good reviews, as well as Arthur Chu (anti Gamergate) who defends tactics such as doxxing.

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#Gamergate moral panic resembles the 90s, which directly affects women's career choices

By now, if you haven't been living off-grid, you've heard of Gamergate. It's been mentioned in connection to recent school massacre email threat made to Utah State University, who were clear on that they "determined that there was no threat to students, staff or the speaker, so no alert was issued", prior to Anita Sarkeesian's scheduled lecture.

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Tits on the internet - When Fappening becomes UNfappening

This article features artistic interpretations of private celebrity nudes. If that offends you then please turn away now and you can still claim the moral high ground next time those pics come up in conversation.

Are they gone? Great. Glad you’re still with us.

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Bard Behaviour - Poetry in advertising

Perhaps like me, you woke up to discover that the other day was National Poetry Day – whatever that really means. From Sticky Toffee Pudding Day to Thank Your Dentist Day, there’s some bullshit entirely fictional moment to celebrate each and every facet of human endeavour. It’s beautiful, it’s inspiring, it’s unadulterated, and it’s bollocks of the most meaningless kind. ‘Taco Day’ is rapidly approaching on Saturday, and let’s not forget ‘Ship in a Bottle Day’ too.

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Dust off the desktop, save the internet

Your mobile addiction is killing the internet. This is a fact.

You know how people talk about the mobile revolution?. What they're really talking about is the get up close and personal revolution. The, we have everything you want, and it fits in your pocket revolution, which is synonymous with the "It conveniently solves our biggest marketing problems as well" revolution, so which came first, the chicken, or the egg?

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Gavin McInnes fired for having an dissenting opinion

Adweek reported yesterday that Gavin McInnes was forced to take an indefinite leave of absence from his CCO role at New York shop, Rooster, following an essay written on Thought Catalog called "Transphobia is Perfectly Normal." Lovely bit of linkbait wouldn't you say? I wonder how many people actually read it.

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