United Kingdom

 
 

L'Oréal Paris - Helen Mirren / Now more than ever - (2015) :30 (UK)

L'Oréal Paris - Helen Mirren / Now more than ever - (2015) :30 (UK)

Casting Helen Mirren in an anti-aging cream ad is a little bit of genius. Helen ages, but she's also looked fantastic throughout her career - with her charisma, fit physique and ability to convey a thousand emotions with just once glance.

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One Direction Perfume - Between us - (2015) :90 (UK)

One Direction Perfume - Between us - (2015) :90 (UK)

Good golly, here's 90 seconds of camp dorky jokes acted out by the One Direction crew as they collect ingredients for their perfume.

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Rekorderlig Cider - Silver Skaters - (2015) :60 (UK)

Rekorderlig Cider - Silver Skaters - (2015) :60 (UK)

Rekorderlig, a fine Swedish cider comes out with yet another UK ad showing über Swedishness. What is Swedishness?

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Breast Cancer Now - The Last One - (2015) :60 (UK)

 Breast Cancer Now  - The Last One - (2015) :60 (UK)

So as each woman turns to the camera and read off their lines in perfectly set up beauty shots, there's something a little different about this ad. These are not actresses. These are women with breast cancer.

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Alpro - Alpro the movie: A tale of dedication - (2015) 1:20 (UK)

Alpro - Alpro the movie: A tale of dedication - (2015) 1:20 (UK)

If you’re willing to overlook the fact that a copywriter sat down one day and wrote “We’re on a mission to a fun-tastic adventure” outside a children’s book, then this ad by Alpro milk has its charms. Unfortunately, those charms are rather dented by a narrator who insists on treating you, an adult human consumer, like a little kid.

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Ford transit "The Drop" (2015) 1:00 (UK)

Ford transit "The Drop" (2015) 1:00 (UK)

Francois didn't believe Ford Transit's side mounted tie-downs are as strong as Ford claims. So Ford decided to prove it to him. So dark and funny juxtaposed with the Joe Cocker song. At the moment when the doors fly open, I imagine no acting was required for those screams.

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Ford Transit "Messy Eaters" (2015) 1:40 (UK)

Ford Transit "Messy Eaters" (2015) 1:40 (UK)

Last week Paul tweeted "The Transit's load floor is apparently waterproof and easy to clean. #IllbelievethatwhenIseeit. So Ford decided to demonstrate it for him. Great choice of music, too. Be sure to watcht he behind-the-scenes at the back half.

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Ford Transit "Testing" (2015) 1:30 (UK)

Ford Transit "Testing" (2015) 1:30 (UK)

So Fernando made the mistake of doubting that the Ford Transit gets tested for six months on Twitter. And Pablo made the mistake of liking that tweet. So Ford decided to prove them wrong, by allowing them to be part of the testing process.

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Ford Transit "Digger" (2105) 1:00 (UK)

Ford Transit "Digger" (2105) 1:00 (UK)

This ad brings the lolz and proves you can do a great job advertising vehicles and their features without it being boring.

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giffgaff - Hey You - (2015) :60 (UK)

giffgaff - Hey You - (2015) :60 (UK)

'Fresh' is a tricky concept in advertising. It looks so easy from the outside - client wants a fresh campaign, something people haven't seen before.

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