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Systembolaget - Big Brother / Don't buy alcohol for younger - (2016)

Systembolaget - Big Brother / Don't buy alcohol for younger - (2016)

Big brother. It's a big deal. At first the young boy seems to not know what to do with the little baby brother in his lap, but soon he grows to be his protector. Helper. Teacher. Best friend. Most annoying gaming-partner in the world. Everything a big brother does.

 

STF - The Swedish Phone number - The Prime Minister answers the call (2016)

STF - The Swedish Phone number - The Prime Minister answers the call (2016)

STF have invested so much in the Swedish number they're not going to let up yet, even if we've already Badlanded it, and pointed out

 

Swedish Tourist Association "+46 771 793 336" 1:30 (Sweden)

Swedish Tourist Association "+46 771 793 336" 1:30 (Sweden)

If you haven't yet called Sweden, the most, ahem, open country in the world who prides themselves on *cough* not having censorship of any kind, then maybe this spot will convince yo

 

Refugee Phones "Broadcast without borders" (2016) 2:00 (Sweden)

Refugee Phones "Broadcast without borders" (2016) 2:00 (Sweden)

In Syria, phone connections are bad and a lot of Syrians don't even have phones. On Mach 21st, Refugee Phones managed to buy media space from a Syrian radio stations, which then allowed refugees to send their messages to their moms back home.

 

Kent - Då Som Nu För Alltid (2016) 2:53 Last Tour / Last Album

Kent - Då Som Nu För Alltid (2016) 2:53 Last Tour / Last Album

The band Kent, who have a huge fanbase both in and outside of Sweden have managed a nice PR steal simply by announcing their last album and their last tour.

 

Försvarsmakten / Sweden's National Defense - Workout (2016) :50 (Sweden)

Försvarsmakten / Sweden's National Defense - Workout (2016) :50 (Sweden)

Here's an ad that feels like it should be for a sports brand or workout clothing stores. People do all sorts of workouts, pushups in city staircases, chasing cars, running through the wet dark forest and pull-ups on football goals.

 

Reebok "Speed campaign" (2016) 1:07 (Sweden)

Reebok "Speed campaign" (2016) 1:07 (Sweden)

You may think you're fast but how fast are you? That was the question Reebok asked Stockholm in this stunt that culminated in giving away a few pairs of shoes.

 

Audi "catch the unseen" (2016) 1:30 (Sweden)

Audi "catch the unseen" (2016) 1:30 (Sweden)

Here's a case study for Audi Sweden that encouraged people to get outside Stockholm and post photos of something other than their food and feet. The result was a lot more photos of Sweden outside the major cities. And one lucky person won an Audi.

 

Loka Passion Citron - Proposal - (2016) :15 (Sweden)

Loka Passion Citron - Proposal - (2016) :15 (Sweden)

Unlike the magician, and the figure skater, this short ad has dialogue.

 

Loka Passion Citron - Figure skating - (2016) :15 (Sweden)

Loka Passion Citron - Figure skating - (2016) :15 (Sweden)

What would life be without passion? Well, figure skating would be a lot less exciting.

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