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PCFF "Monument to Future Victims" (2015) 1:15 (Israel)

PCFF "Monument to Future Victims" (2015) 1:15 (Israel)

Israel is facing an intense election week, with a lot riding in the balance. The Parents Circle Families Forum wants to remind all who live in Israel what's really at stake.

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Achla's "Everything tastes better" (2015) :40 (Israel)

Achla's "Everything tastes better" (2015) :40 (Israel)

Man...who knew it was so dramatic to make falafel? Thankfully there's Achla's to the rescure.

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Coffee Shot - the sleepy radio announcers campaign - (radio)

Coffee Shot - the sleepy radio announcers campaign - (radio)

One of these days I want to be a judge on an advertising award in Israel, because I'm constantly amused by the lateral hacks along all ad media they manage to pull off over there.

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Delta underwear - Help Your Side Win - print (Israel)

Oh boy. Sooooo.. We're supposed to read this as the father's bait & tackle was well taken care of by the best underwear there is, so his genetics are dominant despite recessive nature of the red hair r allele.

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Coffee Shot "Sleepy announcer" (2015) 1:50 (Israel)

Coffee Shot "Sleepy announcer" (2015) 1:50 (Israel)

Coffee Shot is a new coffee drink. When BBR Saatchi & Saatchi were tasked with launching it, they targeted the morning commuter crowd by taking over commercial radio breaks, airing sleepy version of hard-sell radio spots, prior to the original real ones.

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"Heineken" Heineken Lab by Zoonder" (2015) 3:57 (Israel)

"Heineken" Heineken Lab by Zoonder" (2015) 3:57 (Israel)

To celebrate the Heineken City Special edition's arrival in Tel-Aviv, Allenby Concept House created a pop up restaurant in the form of a sous-vide deli by Israeli celebrity chef Zoonder. From the looks of it, there was some serious molecular gastronomy going on here.

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Ariel takes the stain out of just about anything

When it comes to stains, grass and mud are some of the hardest to get out. Only thing harder is the stain on someone's reputation. Just as Luis Sanchez, who was suspended for nine matches and banned for four months during last year's FIFA World Cup.

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Fattal Hotels "Big Game commercial" (2015) :30 (Israel)

Fattal Hotels "Big Game commercial" (2015) :30 (Israel)

To get in on the Super Bowl action, Fattal Hotels are broadcasting their own spot! In North Pratte, Nebraska. Why? Because Israeli's no absolutely nothing about football. but they do know something about hospitality. And smart media buys.

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Take the Car out of the equation

Road accidents in Israel are responsible for more deaths per year than any wars or terror attacks. To remind people of this, BBR Saatchi and Saatchi made a simple print ad for Carlsberg, asking them to take the "car" out of the equation. Nice visual solve.

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It's gotta be Heinz Ketchup

Because Heinz is the real deal, thank you very much.

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