I built this website. From scratch. Including the servers.
...Sheesh, a few peeps posted it to youtube and suddenly everything old is new again. ;) See chatter on metafiter, c00lstuff, and very funny ads.com. Not that I'm saying "waaaay ahead of you guys!", but uh.. No wait that's exactly what I'm saying. Nyah!
You can also view it at BETC EURO RSCG's own site, if you wanna give some linklove to the guys who actually made the stuff. ;)
Hahahaha! That's probably how it went down.
Nobody seems to like the idea. Wtf? Here, s'more adblogs pick this story up: bloggingstocks: Putting ads in airport security bins is just nutty and adfreak: "Phew
Dept spelling out the joke - does it make any sense at all to use 'cheap' creative (ie; consumer) and incredibly-overpriced-so-its-damed-stupid media? Honestly? If the consumer is agency of the year then 'random-page-on-tha-intarweb-where-consumer-hangs' should be the media, shouldn't it? These days only die-hards like us seem to pay attention to the constantly creativly declining superbowl ads.
Sorry. Clearly need more irish coffee for breakfast.
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