I built this website. From scratch. Including the servers.
I just found this post, which carries the torch on.
06/23/2006- Brands on MySpace at 3minds.
See stealthman, you touched on part of the problem right there - there's a titanium shortlist. You have to send your work to Cannes to get on this shortlist. I'm sure BPitch control never even considered sending their sleeve designs and barcodes (can it be considred their corporate id?) to Cannes.
Also, I'm wondering if this was rewarded because they made the barcode design a business. Its not just some fun design examples, but a business where clients lease the rights to the barcode rather than pay the agency for the X hours they spent on drawing a stringy-barcode pizza. Think tetrapack - it'll have this company rolling in dough if it takes off. Its the best part of the idea.
PS there's also Barcode revolution page to view the japanese ones.
el toro! el toro!
His reassurance that it is not a viral is having the opposite effect. Its kinda like when spammers say "this is not spam!"
Dude, I so wish I could believe you but if I do its just gonna turn out to be another game. Can't be arsed trying to help you out mate.
Well see, I agree on that, that's why they aren't labelled dupliclaims, it's just the execution that is similar - not the whole thing.
I don't really think the girls from TBWA dusted off a copy of some old award book to come up with it, I just thought it was funny. Two pro-bono type clients. Two big mural executions. Weird syncs happen. (oh and I prefer the TBWA looks too. They're great!)
Yeah I remember posting about those Japanee Izusu ads (its an entire campaign edited together not one ad) a while back, when they appeared on google video. I can just picture the conversation between the ad execs and client: -"How do we distract from the ugly exterior?" -"Do insane stunts of course!"
Also related, Saab Suite (Swedish car stunts!).
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