By Jove, you've cracked it!
Whenever I have to use Windows at a job (often, as IT people think copywriters only need Office! Duh), I always feel as if it's mocking me, especially with those cryptic messages about how I've committed some kind of execution when all I've done is try to save something.
Okay, I have to admit on second watch that's a funny moment. I hope they use that segment as a standalone ad in the campaign later on.
I also recall how unimpressed I was with the Sony Foam, but after seeing it evolve as a campaign I began to really like it. Maybe this is another slow burner?
Oreont Express! Hahahaha.
Oreos are probably everywhere. There's Oreos in the UK now too. Maybe they were always here, but saw them in my local supermarket the other day.
Shoot me, but I'm not a fan of them. And I heard the UK version is different, to suit our sweet tooths (or sweet dentures that should probably be!)
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Okay, on the Underground here in London they use escalators to good effect with ads. Why? The ads are head height.
Now, I might be wrong, but when I see people on escalators I don't seem them looking down where these are placed. Especially women, who are generally looking at the shops. The men are checking themselves in the mirror. And everyone is looking out for that group of hoodies that may or may not be harbouring a grudge against shoppers...
Well, maybe I took it a bit far, but you know what I mean :)
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