Last week the Dentsu New York team launched a song, which organically made it into many of Spotify’s most influential playlists - including Rap Caviar.
The hip-hop song starring artist Flo Milli, also happens to be a piece of marketing to help launch Slurpee’s new platform, "Anything Flows".
And now on TikTok, Slurpee is running an open verse rap challenge, where aspiring artists can show their flow, to appear with Flo Milli in the upcoming remix. This is the official music video.
Client: 7-eleven
Ad agency: Dentsu Creative, New York
Music Licensing: Kaylyn Keane
Music production: The Elements Music
Production: Nova Wav