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Spike Lee directed rapper/poets/actor Lemon Andersen's homage to Brooklyn for Absolut's latest ad, while the post and VFX was handled by Smoke & Mirrors. Live action footage is blended with photographs of Brooklyn's bridges, endless parks, busy boardwalks, and the people who call it home.
Client: ABSOLUT
Spot Title: Absolut Brooklyn Trailer
Airdate: June 2010
Prod Company: 40 Acres and a Mule
Director: Spike Lee
Editor: Barry Brown
Post/Effects/Grading: Smoke & Mirrors NY
CCO: Sean Broughton
Lead VFX Artist: Nic Seresin
Flame Assistant: Sam Caine
Colorist: Ben Eagleton
Producer: Lauren Shawe
Final Color Grade: The Mill
Rapper: Lemon Andersen
