Wow, this is definitely one of the most creative ways of marketing I've seen in a while. It might not be the best way of advertising a product, but it definitely catches people's eyes when they get out there. Innovation in advertising is a great way to increase the market share, especially in saturated markets. Eichborn has done a really great job here. Hopefully those flies aren't getting too tired.
That's a very creative ad. I really like how they incorporated many different parts of the Olympics and meshed them together with the animations. Plus, the music and colors portrayed a happy and exciting tone to draw in viewers. I feel like it brings a sense of unity to the Olympics, as well.
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