More campaigns from Israel are available at Cannes Zions.
My theory is that Coke have a hidden brand that pops out on Jul and on Påsk when we drink must. Coke of course won't admit it. They just play the game of "our sales on jul is suffering so much and we are so losing money..." and so on when in fact they managed to control the market with their hidden brand that doesn't look like Cokes usual beverages.
This is at least what I think. And still I might be wrong.
Just in order to rise a debate here I will take Telia's side (although I use TELE2). If a company is putting out to the market a new browser it has all the right to to what Telia did. If online newspaper are getting hurt let them develop their own browser with costume made content only for those who use their browser.
The internet is a place where the smartest survive and smart means those who can quickly adjust to technological development.
I always thought that that scandinavians are liberals. Iguess I was wrong.Anyway, in israel we did something uniqe, we launched a blog in addition to the israeli contest site (I am the content manager of that blog).Here is a link to that blog, it is in Hebrew so you might not be able to read it but you can understand what we are writing about.Show me your Slogg- Israel
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They would have get the media attention anyway because it is expected that they will do something extreme.
I am just glad that they decided to go on with their truth and not tried to hide it. Those who will vote for them will know exactly what they vote for, eller?
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