2006 Adland Roundup: Viral, Bad ads, Ad Fun and More!

Alrighty folks, here's the last of the Adland Roundup. Enjoy.

Bad Ads: go stand in the corner and think about what you've done:

And the Most Obnoxious and Worst Ad of the Year goes to: HeadOn - but what does it do except give me a splitting headache?

Worst Lip Service:

Ford-New Challenges(2006) :30 (USA)
Ford-Teenagers Ford had massive layoffs and plant closures during the early part of last year then stuck their Chairman on TV to talk about all the good things the company was doing, like Hybrid cars. Ads were more like political spots than advertisements, or PR containment. ;)

Absolut Disappointment: Absolut Vodka- The Absolute

After years of such an iconic campaign, what happened? True the prior campaign was hard to top, but this was just disappointing.

Insulting Your Target Audience: Tab Energy - Energy To Be A Woman (2006) :30 (USA)

Worst Waste of Money: TeenPregnancy.org - Ben Franklin (2006) :30 (USA)
Worst Print Ad: Tampax Print Ad Swimming In Blue Liquid - Just utterly disgusting and completely horrid.
Yay They Stopped Running This Campaign: DaimlerChryslerJeep - Dr Z/Crash Test (2006) 0:60 (USA)
TMI of the Year: Singing about your *ahem* "plumbing"

Viral- Making their way around the intranets...it ain't no truck you know:
Best Spot the __": Virgin Music - Hold nothing back
Best Pun: Durex - Real Estate - (2006) :30 (UK)
Best Beer Rain: Tooheys New - ForTheLoveofBeer
Best Pee: Renault-Nouvelle Megane- Pissed Off
Best Movie Viral: Addictive TV - Take the Lead remix - (2006) 3:03 (UK)
Best Use of Breasts: Bouncy breasts in ads, for good reason.

Best Wall: Staples "The Wall" viral
Best Proof That Viral Doesn't Have To Be Moronic: Mary Woodbridge viral for Mammut
Best Rejected Ad To Go Viral: United Church of Christ "Ejector Pew" viral commercial
Best Samurai: Samurai Kittens promote animated series
Best Continuing Campaign Spoof: 118 118 the number spoofs Honda Choir
Best Interaction: Yutaka viral for Virgin Atlantic
Best Animal Cam: Mootube launches
Best Use of Beefcake: Xtra pine - Cleaning Hunk - (2006) :90 (USA)
Best Game: Pepsi Japan ice slamming game
Best Shaven: Philips wants you to shave everywhere
Most Charming: Japanese children foundation ad
Best PSA: New Viral Ad Tells Men To Notice Their Nuts
Best Random Celebrity: Pipex - Hoff (2006) 0:60 (UK)
Best Rap: Preppy Unit Tea Partay viral ad for Smirnoff
Best Doodle: Cock-A-Doodle viral follows up Everyman's Notice Your Nuts
Best Car: Smart now equipped with Urban Stealth Technology
Best TV show: Sky One/Brand Film - Come Home To The Simpsons (2006) 0:60 (UK)
Best Beauty: Dove - Evolution (2006) 1:15 (Canada)
Largest Number of Microsites: Massive amount of holiday sites for Office Max

Badland and Dupliclaims:
Saatchi copies Saatchi - again?
Knorr vs. McDonald's
Kittens and kids - that's how you pull the heartstrings
Ariston VS Ecover VS Whirpool
Blend of Sound Ads with Pussies

A Cannes Titanium Badlander
Talk Talk VS. Macif
People dancing in shapes, times two, BT vs Het Nieuwsblad.
Vasakronan copies Fat Boy Slim
Sure vs. AT&T
Katamari Damacy commercials, kinda, times two.>
The building blocks of a cool looking commercial, times two!
McDonalds vs. Gordon College
Nike vs Gran parma rugby - someone has dropped the ball
More babies in bins - badland
A Cannes Titanium Badlander
Ariston VS Ecover VS Whirpool
Knorr vs. McDonald’s
Saatchi copies Saatchi?
Saatchi copies Saatchi - again!?
Groovecutters accuse French Connection/BMB of ripping off video
Apple caught copying again?
The carrot and stick trick - twice.
Ad award pencils in the machine
Adland Memes: Choirs
Adland Memes: Video Games
Vasakronan copies Fat Boy Slim

118 118 the number spoofs Honda Choir
Tango Balls... (No, it's not the Bravia spot. Look closer...)

The Good Print, Outdoor and Ambient:
Kick ass posters for unbreakable glasses
Virgin Atlantic - Soon (2006) Newspaper (UK)
Montana Meth Project Phase 2 Just As Gritty
Heineken - Social Cocktails (2006) Poster (Netherlands)
Ginsters - Real Honest Food (2006) Press (UK)
The Economist poster campaign
WWF - Saw (2006) Newspaper (Istanbul)
Amnesty International Ads Show What's Happening

I pooted! Clowns hate tangelos.
Playboy - 31 Years (2006) Print (Brasil)
Hyundai SantaFe - Where's Waldo? (2006) Print (South Africa)
Bunnies on bunnies for VW Rabbit ad
Japanese "please be a considerate smoker" poster campaign
Playboy on the web gives your cursor curves...
Draft NZ uses buses to illustrate dating in ambient ad campaign
Football Resistance - Stop Racism (2006) Print (France)
BBDO Düsseldorf GmbH Gives Starbucks Customers Extra White Smile
YouthAids - Kama Sutra (2006) Poster (USA)
Matchbox ad larger than life

WTF were they thinking?:
It's for toothpaste?

Dolce & Gabbana – Farm
Advertising is going to hell. Handbasket not included. - Yes it's a spoof but still
"Nobody better lay a finger on my... what the hell!?"
Mastercards new logo has holes in it
Dumb ad of the week - bikelanes on highways
Dumbest ad ban ever.
Lee trying the Calvin Klein kiddie porn campaign idea down in Oz
HP Helps You With Your Body Image
Porno for Pysop
Beefcake prefers burgers to babe?
Greenpeace anti-oil protest photo used in pro-oil ad
Viagra makes members stronger, apparently
Fit sliq- Unfortunate name? Or genious marketing strategy?

Mind-numbingly bad:
Strange: Risque Tongue billboard complaint upheld in NZ
Bad Press for Rip-Off: French Connection Kung-Fu Lesbian Ad Causes Complaints then Groovecutters accuse French Connection/BMB of ripping off video
Dumb Bannage/Dumb Ad: Diesel Scorpion ad gets banned after no longer running

Creepiest Print Ad of the Year!: Disturbing McDonald's Ad from India
Babies in Bins: Ogilvy Thailand does poor ad stunt baby in bin and More babies in bins - badland
Don't think Marilyn would approve, then again: Dear Marilyn, Science world fancies you"
Make it 'effin' stop!: Miralus - HeadOn - green version (2006) :10 (USA)
Borriiing: Got New Ad Campaign?
Dumbest joke hidden in an ad this year: Does KFC understand what a punch line is?
No one cares how many ingredients are in your product: Dr Pepper - 23 (2006) :30 (USA)
Way too overhyped: Sony Bravia - Paint (2006) 0:70 (UK)
Huh?: Masterly Ham - Kid (2006) 0:40 (Brussels)

Notable Media news/breakthroughs/etc:
Sony continues to invade public space
Kites in the sky with adverts
Xerox adds color to comic
Advertise on a stamp?
Don't get stuck waiting - Mainiqueins on benches for Emirates Airlines
Ambient media in French advertising
Live ads at the theater
Assvertising reaches Italian behinds
Roadside Sheep = Illegal Media
Bitter coffee war beans in NZ
Snapple gives Bostonians more music, less ads
Jobsintown ad campaign on machines
This sermon brought to you by Verlex Bank
Beware the blinking blimp is coming!
Beaming ads into cars - the future?
New Media Space-Prostitutes' Cleavage and Thighs

Sick ads on sick bags
Hell hath no fury, like a media-woman scorned
Hi Steven, people loved our billboard stunt says NYT
Strong enough?

JC Penny to air live ads at MTV VMAs
The coolest dressing room ever, literally.
Shake it baby - banner bares all
Butterfly advertising? Let's hope not
Thumbvertising - the latest in human advertising media

Oopsie - Accidents in Advertising and Marketing:
Backlash in Australia over Coke Zero Campaign
Interpublic sues Frank Lowe
Post-Super Bowl commercial meltdown Mobile ESPN's $135 Million disaster
Adidas makes brand boo-boo

The adventures of the Oozinator!
Kim Cattrall Gets Too Excited In Nissan Ad - Deemed Raunchy
Butterick Home Catalog Issue has cover issues...
Sony PSP Ads: White Vs. Black
Jeffery West ad with gun banned
The importance of proper punctuation
Popsecret "fan site" created by professionals
Bacardi steals performance act for new ad campaign
Bishops Finger ad deemed too raunchy
Lavazza gets pin-up ad banned in Sweden
GOT MILK teases commuters with the smell of cookies at bus shelters
Got Milk? Told To Go To Bed Without Dessert
Lego agency fires team for outrageous lego spec
More "viral" mishaps. Sony takes a beating.

Adland Stuff:
We celebrated the first annual Battle of the Ad Blogs. Stay tuned, there's a new Battle coming soon!
We turned 10 this year!: Adland is ten years old
Getting drafted to New Zealand, Draft gabs ambient with us.
The Official AdLand Advertising Tutorial: Part Six - Creating TV commercials
We want to seed virals on your [insert name here] site!"
Realitypes - Trendwatching is too easy
"Swedens new media elite"
New Media Elite - corrected
Ten silly things you didn't know about Adland

Ad Fun - Some ad stuff we enjoyed this year:
Demonic kids in vintage ads

Microsoft redesigns the ipod packaging
Foshata? Hai, foshata, domo arigato.
Sending your Ad Samurai to battle
The Young Guns vs The Old Ones Game
Wanna see what's inside?
How Not to Interview: a WorkAustin.com skit
Digg alikes in the ad world
Urinals upset McDonald's customer
Mother Toys – Portugese 17 (2006) :39 (UK)
Ben Affleck proves that Lynx / Axe really does work
Enter the Copywriter spoofs life at McCann Erickson
The Adland viral cartoon
The Executive Coloring Book
I ___THIS AD outdoor sticker campaign
Flags of the world - with client comments

Well, that's it for 2006. It's been an interesting and exciting year all around. Now there's nothing more to do but sit back and wait to see what 2007 will bring.

Previous: 2006 Adland Roundup: A look back at the advertising year that was
Adland's Adgrunts of the year, the bestest and mostest list
2006 Adland Roundup: Top Ads of 2006 - Part 1
2006 Adland Roundup: Top Ads of 2006 - Part 2

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makethelogobigger's picture

Shower kid - bad ad of the year. By far. So bad it's, well, still pretty bad.

Ford's Bold Moves? Not so much. Now they’ll merge with Toyota.

Head On = headache.

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