Acura "Precision weather performance" (2016) :30 (USA)

If there's a test you should ace it. if there's a car commercial, just turn it into 25 seconds of running footage. If there's a car commercial, list every possible feature you can. Boring, is the word, but I'll bet it was fun for the CD/GCDs who went to the test facility. Budgets probably prevented the actual creative team from going. All speculation, mind you. But still.

Client: Acura
SVP and General Manager: Jon Ikeda
Asst. VP Honda/Acura Regional Media & Marketing: Susie Rossick
Manager, National Advertising: Leila Cesario
Assistant Manager, Regional Marketing: Karen Kim

Agency: Mullen Lowe
Chief Creative Officer: Mark Wenneker
Executive Creative Director: Margaret Keene
SVP, Group Creative Director: Gavin McGrath
Senior Copywriter: Alex Solarte
Art Director: Jeff DeGeorgia
SVP, Director of Integrated Production: Lisa Setten
Freelance Senior Broadcast Producers: Will Woollett and Dustin Oliver
Freelance Broadcast Producer: Eric Gold
Associate Director of Business Affairs: Davina Turnbull
Business Affairs, Music Supervisor: Danica Bates
Business Affairs Assistant: Nickie Kolb
Managing Director: Cameron McNaughton
SVP, Group Account Director: Jeff Mayes
VP, Account Director: Kelly Carroll
Senior Account Executive: Tori Misell
Account Executive: Michelle Eriksson
Director of Product Knowledge: Curtis Milward
Product Specialist: Travis Ray

Production Company: Native Content
Director: The Work
Executive Producer: Tomer DeVito, Ned Brown
Head of Production: Sean Blair
Producer: Brad English
Director of Photography: Jerome Wald & Edward Knight

Editorial: The Work
Editor: Shane Ford
Assistant Editor: David Chapdelaine

Color Correction: Company 3
Colorist: Dave Hussey

Post Production/ Visual Effects: Brewster Parsons
Lead Flame Artist: Louis Mackall
Flame Assistant: Graziella Gandolfi
Executive Producers: Darcy Parsons/Jason Cohon
Producer: Jami Schakel
Audio Post: Lime Studios
Mixer: Zac Fisher

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