adidas "Not made for normal" (2016) 1:07 (USA)

To promote its climachill line of moisture wicking clothing, adidas featured women running in hot locations. There's a lot of heat and sweat. And running. And ice cream melting. And deserts. It looks like a cool spot, see what I did there? Also I dig the music.

Client: adidas
Agency: adidas Global Brand Design
Creative Director: Nick Cline
Agency Producer: Nelleke Rekers
Production Company: Miniac Films
Director: John Christopher Pina
Executive Producer: Stephen Roesler
Producer: Katia Nicolava
Director of Photography: Christian Sprenger
Editor: Niles Howard
Music: Calico Wall, I’m a Living Sickness
Sound Design and Mix: Vaudeville
Sound Designer: Zach Goheen
Color: Storm Post Production (Amsterdam)
Colorist: Rachel Stone

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JoeyGee's picture

wonderful spot from Adidas. Song is killer