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Amstel Light - Dam Good Beer - (2008) :60 (USA)

In his latest spot via The Richards Group, Gorgeous [email protected] Content director Tom Carty takes us on a rousing tour of Amsterdam and reveals a city that.s every bit as bold and distinct as the flavor of Amstel Light, one of Holland«s most popular beers.

Trivia: according to Holland = The Netherlands. According to everyone else (including the Dutch, and they should know) Holland is a region in the central-western part of the Netherlands.

Client: Amstel Light/Heineken USA
Spots Title: Dam Anthem
Air Date: May 2008

Agency: The Richards Group, TX
Art Director: Dean Oram
Copywriter: Tina Johnson
Agency Producer: David Rucker

Post Prod: Charlie Uniform Tango
Producer: Mary Alice

Prod Company: Gorgeous [email protected] Content
Director: Tom Carty
EP: Cassie Hulen
EP/Head of Commercials: Dave Morrison
Head of Production: Sue Ellen Clair

Editorial: Rock Paper Scissors
Editor: Angus Wall
Producer: Carol Lynn Weaver

Telecine: Company 3
Colorist: Stefan Sonnenfeld

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kurtberengeiger's picture

That's Vrankrijk!

Dabitch's picture

Yep, man I love those crazy painted inner city kraakpanden. :)