How do you get attention and show directions to a Beate Uhse AG, who sells adult entertainment in the form of sex toys, lingerie, clothing and pornography - while avoiding showing nipples in public?
The answer is obvious, isn't it? Signs like these showed drivers whether they should make a left or a right!
Creatives at Cayenne
Andreas Ruthemann, Marco Obermann : Creative Director
Andreas Ruthemann : Art Director
Marco Obermann : Copywriter