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Boddingtons - Cornetto / O Sole Mio / That bloody Gladys (1993) :45 (UK)

This ad was created to spoof a long-running Cornetto ice-cream ad that aired all over Europe back in the early 90s. Except here the longing glances are not about the ice-cream, but the beer. "That bloody Gladys, she never buys her own."

Ad Agency: BBH, London

Creative Director: John Hegarty
copywriter & co-concept creator: Tom Hudson
Copywriter: Tim Riley
Producer: Kate O’Mulloy

Director: Jeff Stark
Director of Photography: Nigel Willoughby
Principal talent: Anna Chancellor
Music: Enrico Caruso "O Sole Mio"

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