Botanical Museum reminds Boston spring colors still exist

Boston has had a crazy amount of snow dumped on it this winter. To remind people that spring-like colors exist at the Isabella Stewart Museum's flower gardens, new agency Sleek Machine created these transit and social ads. Fun concept. But what's with the same copy on every ad?

CLIENT: Isabella Stewart Gardner Museum
AGENCY: Sleek Machine/Boston
AD: Alan Duda
CW: Tim Cawley

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