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B&Q "Unleash the B&Q in you" (2014) 1:00 (UK)

In which people dressed normally, suddenly step on an orange bucket and their clothes change. I think what they're going for is the idea of unleashing all those home improvement and barbecuing passions. But what I don't understand is why when this gets unleashed everyone is now dressed like B&Q employees.

Client: Chris Moss, B&Q
Agency : WCRS
Creative Director: Ross Neil
Creatives : Jane Briers and Dave Cornmell
Agency Producer : Eliot Liss and Chantelle Bloom
Account Handling : Matt Edwards, Megan Armitage and Richard Williams
Production Company : HSI
Director: Olly Williams
Producer: Simon Monhemius
Editor : Leo King @ Stitch
Post-Production: Absolute Post
Audio: Munzie @ Grand Central

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