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"You know the mountains sing when you open a can of Busch?" a man says, and sure enough as his buddy does, the mountains start singing. Or rather, giant celebrities do, they're bigger than the mountains. There's even a giant Kenny G! While that may be an ironic nod to enormous people in old Coors ads, the song itself was featured in Busch adverts over 40 years ago, in many variations.
Client: Anheuser-Busch InBev SA/NV
Brand: Busch Light