Coors Light - Here's to Women (2003) - 0:30 (USA)

"Attention former Miller Lite-drinking women. Were you put off by their sexist commercials? Then come to Coors Light. We'll love you and empower you! We'll even have Tom Jones sing to you, and he has a big penis."

(Actually, the spot ain't too shabby.)

Coors Light

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Dabitch's picture

still targeting men. where is the ladies beer that doesn't make us eyecandy for the boyz in their ads? I'll buy that beer.

claymore's picture

Yes, but less than half of the women are shown wiggling around - that's an improvement.

Plus, they get bonus points for using a karate lady instead of the massively overdone chickypoo kickboxer schtick.

Dabitch's picture

i'll give em bonus points for that sexay drummer lady too.

Robblink's picture

Yeah, it's a good spot that doesn't patronize chicks or make the beer look girly.