Cost Plus World Market - “Designed for Summer” - “Occasional” (2018) :30 (USA)

barrettSF Compares Adirondack Chairs to Popsicles in New Cost Plus World Market Ad Campaign That's Designed For Summer.


“Designed for Summer” is a multimedia campaign that utilizes out-of-home including a subway station takeover, a 3-D bus shelter installation, digital video, digital display, interactive mobile units, in-store collateral and direct mail to show off Cost Plus World Market’s stylish and affordable outdoor furniture to patio owners everywhere.

Advertising Agency: barrettSF, San Francisco, CA (USA)

Founder/Executive Creative Director: Jamie Barrett

Creative Director: Todd Eisner

Senior Copywriter: Phil Fattore

Senior Art Director: Byron Wages

Designer: Angie Hering 

Founder/Managing Director: Patrick Kelly

Brand Strategist: Kevin Albrecht

Account Director: Molly Warner

Account Supervisor: Lyndsey Dorian

Head of Broadcast Production: Conor Duignan                                                                         

Broadcast Producer: Charlotte Dugoni

Print Producer: Suzee Barrabee


Client: Cost Plus World Market

CMO: Adrian Stevens

Senior Creative Director: Colleen Cavanaugh

Director of Media: Kimberly Gonzales

Stylist: Kristine Nelson

Product Producer: Gina Scrivani

Styling Assistant: Heather VanDoorn

Assistant Product Producer: Angela Scrivani


Production Company: Sanctuary

Director: Cole Webley

Executive Producer: Preston Lee

Head of Production: Adam Litt

Line Producer: Noah Thomason


Editorial: Cabin Editing

Managing Partner: Carr Schilling

Post Producer: Liz Lydecker

Editor: Isaac Chen

Assistant Editor: Doug Scott


Sound & Mix: One Union

Sound Engineer: Eben Carr


Music: Hook & Line

Owner/Creative Director: Bryan Senti

Partner/Producer: Abby Diamond

Composer: Alex Schiff


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