Daniel Iglesias Jr., a versatile, aesthetically minded filmmaker, signs with full-service creative studio Good Company. With a reel spanning narrative storytelling to avant-garde fashion films, creativity and an eccentric visual style set Iglesias up to thrive in his new home.
Raised on the outskirts of Los Angeles, Daniel Iglesias Jr.’s career started while attending Chapman University’s renowned film school, where he earned a BFA in screen acting. At the same time, Iglesias and his friend Zack Sekuler began crafting images for his friends in the alt-rock band The Neighbourhood.
Creative-directing The Neighbourhood’s moody monochromatic look from the outset, Iglesias’ career was catapulted after directing his first music video for their breakout hit “Sweater Weather,” which reached over 310 million views. In the clip, Iglesias puts the audience behind his unique visual lens, utilizing a black and white color palette and simple yet creative camera movement to follow the band on a convertible cruise through the streets of LA.
While thriving behind the camera for artists like The Neighbourhood, X Ambassadors and AlunaGeorge, Iglesias continued to use his experience as an actor to inform his work. Iglesias credits his on-screen experience as a tool for how he coaches performances visually, rather than verbally – a method for working with talent that comes naturally to him as a performer.
As a free agent for the past few years, Iglesias has proven to be a multidimensional talent with the ability to craft familiar formats with a unique and refreshing style. An ever-evolving artist, Igelsias consistently uses elements of surrealism and with a blend of avant-garde and commercial compositions, often stemming from innovative camera techniques. With work for clients like Ralph Lauren, Steve Madden, Skyy Vodka, Capitol, Chrysler, and his acclaimed VOGUE film “Death Head Sphinx,” Iglesias brings a fresh, youthful voice to each brief that comes his way.
Iglesias earned acclaim with his provocative two-minute promo for Margaux the Agency. Designed as a “living magazine,”Margaux Vol 1 merges creative blocking, camera movement and effects to create a kinetic visual catalogue that is both classic and contemporary. The piece has won accolades across the globe, taking home Best Picture at the London Fashion Film Festival, along with awards from the Los Angeles Film Festival, the International Fashion Film Awards in La Jolla, and Promofest in Spain.
Iglesias’ passion for what he calls ‘the ultimate medium’ is infectious: “We all see the world through our own lens; through film, I can unscrew my lens and pop in onto other people and, by effect, change their point of view or even the depth of culture. That’s why the medium excites me - I want to show people my lens.”
The beginning of an elegant pairing, signing with Good Company hits the mark for the director who continues to soar. His first project since joining the bicoastal creative studio, IKEA’s “Kåma Sutra” commercial for Ogilvy NY, is a tongue-in-cheek exploration of the boudoir. Currently Iglesias is working on a project for Paper Magazine and Tiffany.
“It’s difficult to check all the boxes of what makes a premiere production studio and Good Company does,” explains Iglesias. “They grant their directors the freedom to carve out their own distinct voice and vision, and execute all kinds of content at the highest level.”
Iglesias was on the radar of Good Company co-founder/managing director Ryan Heiferman for some time. “There’s such a unique aesthetic that threads his work, making him a great fit for our roster,” explains Heiferman. “After we had such an amazing experience working on the IKEA project, it was a no-brainer to bring Daniel on board officially.”