To the tune of "I gotta be me" we visit countless bathrooms watching old men, young men, gay men, drag queens and even young women getting ready. Mr candlelight, beer and bath bubbles is doing it my style!
Some blowdry their balls, others shave their legs, some pee in the shower, others clear their nose in front of their horrified spouse. One thing is clear, we all have our rituals, and it ain't pretty. But the end result may be.
Client: Dollar Shave Club Inc.
Founder/CEO: Michael Dubin
VP Marketing: Adam Weber
Executive Creative Director: Alec Brownstein
Sr Manager of Marketing: Raechelle Hoki