Don't be fooled by funny money.

DM9DDB São Paulo created a campaign that shows how easy it is to full tourists with counterfeit money and offer up the Novo Mundo Cash Passport card as a solution.

Cliente: NOVO MUNDO CURRENCY EXCHANGE
Product: NOVO MUNDO CASH PASSPORT
Chief Creative Officer : Marco Versolato
Creative Director : Leo Macias, Zico Farina
Copywriter Filipe Medici, Ricardo Salgado
Art Director : Bruno Trad, Rafael Segri
Photographer : Marcus Hausser
Illustrator : Boreal
Account : Marcelo Passos, Tânia Pera, Julia Wald.
Media : Adrian Ferguson
Graphic Producer : Clariana Costa/ Nereu Marinho
Art Buyer : Clariana Costa/ Alessandra Salles
Advertiser: Vinicius Nogueira Carmona

Anonymous Adgrunt's picture
comment_node_story
Files must be less than 2 MB.
Allowed file types: jpg jpeg gif png txt doc xls pdf ppt pps odt ods odp wav avi mpeg mpg mov rm flv wmv 3gp mp4 dir dcr ogg m4v.

Adland is supported by your donations alone. You can help us out by donating via Donately or Paypal, tip us at Liberapay.