Don't wait till it's too late to save African Wildlife

Nice, simple campaign featuring award-winning photographer George Logan and media owner Outdoor Plus. There's no point in waiting until the last animal is around to save it. Start working to save them now.

Client: Born Free
Agency: WCRS
Creative Directors: Katy Hopkins & Steve Hawthorne
Agency Producers: Mario DaCosta, Nick Cruttenden, Simon Fraser
Animation: Darren O’Donoghue, Gerry Levens, Simon Knowles
Account Handling: Olenka Lawrenson
Media: Outdoor Plus and Primesight
Photographer: George Logan
Retoucher: Felicity CrawshawProducer
Agent: Horton-Stephens

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